Automated shipping notifications: keep customers informed about delivery status in real-time — proactive and on-brand.
The most common support inquiry in e-commerce is: Where is my order? Customers today expect real-time transparency about delivery status — from order confirmation through shipping notification to delivery confirmation. Shops that do not provide this are flooded with support inquiries.
Many retailers send only a single tracking email after shipping. But between order and delivery lie 3-5 days during which the customer receives no information. The result: uncertainty, support tickets, and in the worst case cancellations because the customer thinks the order is lost.
Manual shipping communication is not feasible with more than 20 orders per day. Each shipping provider has its own tracking systems and status codes that must be translated into customer-friendly messages. Without automation, the customer is left in the dark.
Our shipping workflow automatically tracks all shipments via shipping provider APIs and sends proactive status updates to your customers. Every important status change triggers a personalized email or SMS: package shipped, package at distribution center, delivery tomorrow between 10 AM and 2 PM, package delivered.
For delays, the customer is proactively informed before they ask. At the same time, the support team is notified so they are prepared for inquiries. Failed delivery attempts automatically trigger a message with options for the customer.
All notifications use your branded templates and link to a branded tracking page in your shop — not the generic tracking page of the shipping provider. This turns every shipping communication into a marketing touchpoint.
DHL, DPD, Hermes, UPS, FedEx, GLS, Deutsche Post, and all providers with a tracking API.
Yes, email and SMS can run in parallel. The most important statuses (shipping, delivery) can be sent via SMS, the rest via email.
Yes, the workflow generates a tracking page in your shop design that displays real-time status and includes cross-selling recommendations.
We analyze your process and show you the concrete savings potential — no strings attached.
Or reach out directly: info@automate-it.dev